We wanted to get back to the Earth and go somewhere to be free and run amongst the Hemp fields to showcase how beautiful Hemp fashion is today. That place was East Fork Cultivars in Oregon. They are devoted to the development and preservation of sun-grown cannabis and believe that sustainable farming methods can produce superior holistic medicine.
We have come a long way from the itchy, scratchy Hemp fabrics of yesteryear. Today we have super soft Hemp/cotton blends and 100% Hemp fabrics that are reminiscent of luxurious linen. Hemp isn’t what it used to be, it’s stepping up its game and we are obsessed. We included Mara Hoffman, Lykke Wullf, Jungmaven and I Love Bad, among other brands, into this shoot-all of whom incorporate Hemp into their collections.
Enjoy our full-length video: Where The Wild Things Are. And be sure to get your hands on a copy of the new print issue with the full editorial fashion shoot.